The Rick Stein Group
Contributing to the visual identity of one of the UK's most recognised hospitality brands, I worked across a broad range of design projects supporting restaurants, accommodation, retail and marketing activity throughout Cornwall, as well as locations in Sandbanks, Barnes and Winchester.
Services
Editorial Design • Menu Design • Signage • Packaging • Illustration • Campaign Design • Print Production
A key project was the design and production of Sole Magazine — a 40-page editorial publication created for guests staying in Rick Stein's rooms. Responsible for the design, layout and artwork throughout, I developed a publication that reflected the brand's distinctive coastal character while showcasing food, travel, local stories and experiences.
Alongside editorial design, I created menus, restaurant signage, promotional posters, large-format advertising, billboards, event materials, packaging for the retail range, and bespoke illustrations. Working across such a diverse range of touchpoints required a strong understanding of brand consistency while adapting creative solutions for different audiences and environments.
The role provided extensive experience across hospitality marketing, editorial design, environmental graphics, packaging and customer experience, helping bring the Rick Stein brand to life both in print and within physical spaces across the UK.
